So I was a little stuck this week as far as content for my blog because my idea is so new to the company, I found it hard to find information pertinent to my campaign. Then came a little ray of light, thanks Marion ;)So last week I thought a fashion show would be a great way to bring out the maternity wear line and let the future mommies participate, and guess what? Why not add some celebrity juiciness to the mix! I found this great blog about celebrity moms and their involvement in daily life with their lil' dudes and dudets. We all know that when you bring in a celebrity it can increase awareness of a product by 1000 percent so this would be a great move for Buckle.
Britt Koth along with Kelly and Sabrina (twins) from 8th and Ocean, a reality series on MTV, are currently the faces of Buckle. This is the target public guys and gals, the young, hip cute crowd and even if you haven't heard of Buckle, familiar faces will lead you their way.
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